KCA 24

Another incredible collaboration with our friends and partners at Nickelodeon to help kickoff this year’s KCA Weekend! This invite only influencer event celebrating the show’s host, SpongeBob SquarePants, took place at the famed Viceroy hotel in Santa Monica. This immersive experience included stylish lounge décor, permanent bracelet activation, custom hat decoration station, SpongeBob themed manicures, BonBon Swedish custom candy bar, specialty Crocs station, and exclusive branded merch by a number of up-and-coming designers. Guests were also treated to an adorable yellow photo moment complete with tropical greenery, iridescent bubbles and custom 3D “eye cons”; as well as a special appearance by SpongeBob himself. The party continued throughout the pool and cabana area with a Bikini Bottom inspired snack and mocktail menu. Loved bringing this sunny vision come to life!

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