Guinness World Record
- by: Jason Schutzbank,
- October 1st, 2024,
- Corporate, Events
WOW! What an honor to partner with Nickelodeon and Paramount+ to achieve a new Guinness World Record for the largest display of pinatas! This incredible custom installment of 1184 pinatas was designed and produced by THE FIRM for this year’s 78th annual Mexican Independence Day Parade & Festival in East LA in conjunction with the launch of the new DORA series on Nickelodeon and Paramount+. DORA as well as Diana Zermeno, who is the voice of Dora in the new series, were both on hand to receive the official certificate from Guinness World Records. This was an incredibly special celebratory event and we loved being a part of it!
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